Articles from Alootechie

1. Mauj Mobile appoints Yuzdi Badhniwalla as Head of Consumer Marketing

   Alootechie (Jul 24 2008) Mobile Explore Article

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   Comment on Article Mentions:   Mauj Telecom

2. Pepsi uses mobile marketing to promote its Youngistaan campaign

   Alootechie (Jun 4 2008) Mobile Explore Article

   04 June, 2008 PepsiCo is using mobile platforms like SMS, WAP and voice to engage consumers with its Youngistaan campaign and let them share their definition of Youngistaan. The company has launched a mobile portal wap.mauj.com/youngistaan and created a community called Youngistaan on SMSGupshup.com to promote the brand. “Pepsi wanted to spread the attitude of Youngistaan among the youth. We opted for mobile marketing b (Read Full Article)
   

   Comment on Article Mentions:   Mauj Telecom   GroupM   Pepsi

3. Ram Shriram on ‘Evolution of Internet and Where We Are Headed’

   Alootechie (Mar 16 2008) Explore Article

   As internet evolves, the desktop-based applications will gradually move towards online and mobile phones will increasingly be used as a medium to access the Net, according to Ram Shriram, one of the foremost thought leaders and investors in the internet space. (Read Full Article)
   

   Comment on Article Mentions:   Ram Shriram   Google   Mahendra Swarup

4. Deep Malhotra joins MySpace India as Director of Sales

   Alootechie (Mar 14 2008) Social Networking Explore Article

   Rupert Murdoch owned social networking site MySpace.com has appointed Deep Malhotra, former group sales manager at Google India, as director of sales for its India operations. (Read Full Article)
   

   Comment on Article Mentions:   Rediff   Google   Shailesh Rao

5. BharatStudent.com plans to launch fresher jobs service

   Alootechie (Mar 14 2008) Social Networking Explore Article

   Youth oriented social networking site BharatStudent.com, which claims to have over three million registered users, is planning to launch a fresher jobs service dedicated to nurturing careers of the millions of new graduates every year. (Read Full Article)
   

   Comment on Article Mentions:   Vishnu Induri

6. 99acres.com to host property fair in Hyderabad on 15-16 March

   Alootechie (Mar 14 2008) Explore Article

   Real estate portal 99acres.com is organising a property fair in Hyderabad on 15th and 16th March 2008. According to 99acres, the property fair will showcase residential properties of national and local builders. (Read Full Article)
   

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7. Makaan.com launches viral campaign Kahani Me Twist

   Alootechie (Mar 14 2008) Explore Article

   Online real estate portal Makaan.com has launched a viral campaign hosted at KahaniMeTwist.com that combines the two biggest passions in India — cricket and Bollywood. According to Makaan.com, the viral is an attempt to connect with the target audience in a humorous and engaging way. (Read Full Article)
   

   Comment on Article Mentions:   Makaan.com   Bollywood

8. Reliance Entertainment plans to launch 8 portals, including jobs site

   Alootechie (Mar 13 2008) Social Networking Explore Article

   Reliance Entertainment, a part of the Reliance Anil Dhirubhai Ambani Group, is planning to launch at least eight new websites, including a jobs portal and a classifieds site, this year, reports LiveMint. (Read Full Article)
   

   Comment on Article Mentions:   Reliance Industries Limited   Reliance ADAG   George Soros

9. Makaan.com to host property show in Pune on 15-16 March

   Alootechie (Mar 13 2008) Explore Article

   People Interactive’s online real estate portal Makaan.com is organizing its Property Show in Pune on 15th and 16th March 2008. The company is expecting over 20 leading developers to showcase more than 50 new project offerings at the Property Show. (Read Full Article)
   

   Comment on Article Mentions:   People Interactive

10. Travel portals set their eyes on corporate clients

    Alootechie (Mar 13 2008) Explore Article

    Online travel portals have set their eyes on corporate clients as these clients offer high volumes and many last-minute bookings which are usually of high value, according to Ezeego1.com COO Neelu Singh. Ezeego1 recently acquired about five FMCG companies as its clients and is now talking to larger corporates. (Read Full Article)
    

    Comment on Article Mentions:   Yatra   Economic Times   Dhruv Shringi

11. Tasveer-e-Hind.com launched to address grievances of NRIs

    Alootechie (Mar 12 2008) Explore Article

    Tasveer-e Hind Foundation has launched Tasveer-e-Hind.com that aims to address grievances of the small and medium income NRIs (non-resident Indians) and forward their problems to the government through the internet. (Read Full Article)
    

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12. Punarbhava.in seeks to make a better world for persons with disability

    Alootechie (Mar 12 2008) Explore Article

    Rehabilitation Council of India in association with Media Lab Asia has launched Punarbhava.in, an interactive portal that aims to make a better world for the persons with disability. (Read Full Article)
    

    Comment on Article Mentions:   Rehabilitation Council of India

13. Dentsu India appoints Aditya Ray as CEO of LastMinuteInventory.com

    Alootechie (Mar 12 2008) Explore Article

    Aditya Ray has been appointed chief executive officer and chief evangelist of Dentsu India’s online media inventory trading portal LastMinuteInventory.com. (Read Full Article)
    

    Comment on Article Mentions:   Aditya Ray   Dentsu India   Times of India Group

14. Gopal Krishna appointed as Audience Head at Yahoo India

    Alootechie (Mar 11 2008) Mobile , Acquisition Explore Article

    Yahoo India has appointed Gopal Krishna as head of audience, responsible for all consumer-facing products in the region. Prior to joining Yahoo, Krishna was setting up a seed-stage venture capital fund focused on internet and mobile startups in India. (Read Full Article)
    

    Comment on Article Mentions:   Rediff   Media and Entertainment   Gopal Krishna

15. Google completes acquisition of DoubleClick

    Alootechie (Mar 11 2008) Explore Article

    Google has completed its acquisition of online advertising firm DoubleClick that has a vibrant advertising business for banners, videos and display ads which are often intended more to promote brands than to generate immediate sales. (Read Full Article)
    

    Comment on Article Mentions:   Google   Eric Schmidt   DoubleClick

16. Naukri.com’s TV commercial Hari Sadu wins Effie Award

    Alootechie (Mar 11 2008) Explore Article

    Job portal Naukri.com’s TV commercial Hari Sadu has won a Bronze in the Consumer Services Category at the 2008 Asia Pacific Effie Awards. According to Info Edge India, owner of Naukri.com, the TVC was one among the three winner campaigns from India. The awards were conferred at a ceremony held in Singapore on 29th Feb [...] (Read Full Article)
    

    Comment on Article Mentions:   Naukri.com   Info Edge India

17. Campus18.com appoints judges for its ‘Best Video Talent’ contest

    Alootechie (Mar 11 2008) Video Explore Article

    Tangerine Digital Entertainment’s youth portal Campus18.com has roped in MTV VJ Nikhil Chinappa and actor, director Makrand Deshpande as judges for Digistars, an online reality contest to identify India’s ‘Best Video Talent’ in film making, acting and editing. (Read Full Article)
    

    Comment on Article Mentions:   Puneet Johar   Tangerine Digital   Digistars

18. Ambareesh Murty named country manager for eBay India

    Alootechie (Mar 11 2008) Explore Article

    Global internet auction giant eBay has named Ambareesh Murty, currently Director - Core at eBay India, as its new country manager for India, replacing Rajan Mehra who is moving out to pursue an entrepreneurial role in venture capital space. (Read Full Article)
    

    Comment on Article Mentions:   Ambareesh Murty   Rajan Mehra   eBay Inc.

19. ApnaLoan to launch insurance portal ApnaInsurance.com

    Alootechie (Mar 11 2008) Explore Article

    ApnaLoan.com, an online marketplace for loan products, has unveiled its new brand identity. The company has also revamped its website as a part of the re-branding exercise. ApnaLoan.com is also planning to launch an insurance portal ApnaInsurance.com. (Read Full Article)
    

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20. Nigerian arrested for internet scam in Mumbai

    Alootechie (Mar 11 2008) Explore Article

    A Nigerian national has been arrested by the Sahar police in Mumbai for conning internet users in India by falsely promising them 9 lakh British pounds and then demanding large sums of money as security and anti-terrorism clearance fees. (Read Full Article)
    

    Comment on Article Mentions:   Times of India Group

21. BigFlicks offers 14000 movies for download

    Alootechie (Mar 10 2008) Explore Article

    Online movie download and rental company BigFlicks.com, a part of Reliance Anil Dhirubhai Ambani Group, is offering around 14,000 movies and plays to download. (Read Full Article)
    

    Comment on Article Mentions:   Reliance ADAG

22. SQL Star launches e-learning portal TheLearningPort.com

    Alootechie (Mar 10 2008) Explore Article

    Hyderabad-based IT education company SQL Star International has launched TheLearningPort.com, an e-learning portal that aims to promote systematic changes in the current teaching-learning paradigms in Indian education. (Read Full Article)
    

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23. Internet connection in India is slow, unreliable: Report

    Alootechie (Mar 10 2008) Mobile Explore Article

    A study by InternetTrafficReport.com reveals that the quality of internet services in India is among the worst in the world. According to the report, India has an overall index of 74 and a response time of 253 milliseconds, as compared to US which has an index of 98 and a response time of just [...] (Read Full Article)
    

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24. RedBus.in launches its operations in Gujarat

    Alootechie (Mar 9 2008) Explore Article

    Online bus tickets company RedBus.in, which is currently present in Bangalore, Chennai, Hyderabad, Mumbai, Delhi and Visakhapatnam, has launched its operations in Ahmedabad. The company now plans to introduce its website RedBus.in in Gujarati language. RedBus.in is presently available in Kannada, Tamil, Telugu, Malayalam and Hindi, besides English. (Read Full Article)
    

    Comment on Article Mentions:   Phanindra Sama

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